This week's ELCA lighted-sign tackiness is short and to the point:
SHINE, DON'T WHINE.
That's easy for you to say! You're a lighted sign! I suppose, apart from that, that this is good advice.
On the other hand, most light bulbs require more than good intentions to make them shine. What this slogan-of-the-week fails to deliver is a mention of the power source that will fill the body with light, and how the body can get plugged into it. Now that would really be good news!
Tuesday, July 20, 2010
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